Editor's Pick

Incorporating Your Residents' Holiday Traditions

Dec 14, 2016

The holidays are a special time of year for everyone. It’s a great time for people to come together. In long-term care, it can be difficult for residents who are used to their own traditions and way of doing things.

And while a turkey dinner and some festivities are always a good idea, it may not be enough.

Why not have a conversation with your residents about their holiday traditions? For some it could be baking. You could allow them to spend some time in the kitchen making some delicious baked goods.

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Jun 13, 2016

Creating an Effective Annual Report

Most people don't realize that your annual report is very effective communication tool AND a great soft sell donation tool.


Often, annual reports are bogged down by too many details and too much information. So what should you take out and what should you keep in?

Firstly, focus on your accomplishments. It's not just about a description of the activities that happened in your facility but what you accomplished from them. Did you start a new program for your residents? Don't simply describe the program; go into detail about the results of this program and how it impacted your residents. You do good work every day and this needs to be showcased.

Mar 22, 2016

The Science of a Smile

A smile can go a long way, can't it?

Have you ever felt a little down until a co-worker or friend gave you a smile? It can perk you right up and now there's scientific evidence to prove that there's something to it.

According to a study by psychologists from the University of Wisconsin, people in social situations often simulate others' facial expressions to create emotional responses in themselves.

So a smile (or a frown) can definitely be contagious.

Dec 16, 2015

Best Practices for Social Media

Social media like Facebook and Twitter can be a great way to connect with your residents' families and the community at large. So how can you be effective with this tool?

Here are a few best practices.

1. Don't Overcommit

Don't have time for Facebook, Twitter, Youtube, Instagram and more?

Then don't attempt to use all of them. Pick your one main social media tool and if you want to use the others sporadically (like the occasional Youtube video) then go for it.

2. Set Expectations

This ties into the first point. Don't post on Facebook everyday if that's something you can't sustain. Instead, determine how much time you have and post accordingly. Even if you just post once a week, people will come to expect that post every week.